MStar licenses Ravi's DivX HEVC tech for its STB SoCs
Rovi has announced that MStar has licensed DivX HEVC technology for integration into its SoCs for set-top boxes and DTVs.
“Integrating support for 4K is key to our continued efforts to provide all-in-one system-on-a-chip solutions for a new generation of set-top boxes and DTVs,” said Bill Hsiung, Head of Corporate SW Marketing Dept., MStar. “As a long time supplier of advanced video technologies for our solutions, DivX was a natural choice to provide HEVC capabilities that can help us meet our customers’ needs to support the new compression standard and advanced entertainment experiences.”
“This is a major win that continues the momentum for our HEVC/H.265 based program that is designed to accelerate broad market adoption of DivX HEVC,” said Dr. Kanaan Jemili, senior vice president, product management at Rovi. “We’ve already delivered tools to help consumers and professionals create HEVC content. Now through our expanding relationship with MStar, we are also helping device manufacturers embrace the new compression standard to enable playback of DivX HEVC video across multiple devices.”
To know more on DivX HEVC visit: http://www.divx.com/en/software/hevc-plugin