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   Date: 11th Aug 2010

AOC selects Trident's digital TV engine to power its TV's

Trident Microsystems has announced that the Trident HiDTV PRO-SX semiconductor chips are used by AOC in its four new digital TV models (the D26W931, D32W931, LC32W053 and LC42H053.) The new AOC TVs supports ISDB-Tb Brazilian H.264/AAC DTV broadcasting standard.

"Brazil's large population provides enormous opportunities for digital TV providers and we are committed to working with both the Brazil-based TV OEMS such as AOC and the large global OEMs that also service this growing regional market," said Dirk Wieberneit, senior vice president and general manager of the Trident TV Business unit. "We are pleased to provide AOC with superior picture quality and a flexible platform, including Trident ISDB-Tb broadcast software for quick time-to-market and product differentiation, and we hope to share in their success in the future."

"We chose the HiDTV Pro-SX because it delivered the most flexible software architecture for adding new features and provided the best consumer viewing experience with vivid and crystal clear images," said

Aguinaldo Silva, R&D Director at AOC "Furthermore, the Trident team was wonderful to work with as we tailored these TVs specifically for the Brazilian market and we anticipate much success as our country continues its rapid transition to digital TV services."

          
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