18th Feb 09
LG selects touchscreen solution
from Cypress Semiconductor for KS360 mobile phone
LG Electronics has selected Cypress's TrueTouch touchscreen
solution to implement capacitive touchscreen interface in
its new KS360 mobile handset. With the flexible and programmable
TrueTouch solution, based on the PSoC programmable system-on-chip
architecture, LG designers are given the freedom to choose
variety of touchscreen and LCD materials and vendors. The
projected capacitive touchscreen provides a next-generation
user interface for optimal management of applications.
The KS360 phone has a sliding QWERTY keypad and specialized
messaging application features that enable users to send
SMS, IM, email and access social networking sites. To make
messaging easier, the screen automatically rotates 90 degrees
using accelerometer technology once the full length keypad
has been opened. The KS360 also comes with a 2MP camera
and MicroSD card slot.
Cypress's TrueTouch touchscreen solution enables OEMs to
utilize a full portfolio of Cypress-developed single-touch
and multi-touch gestures, such as tapping an application
to open, panning through photo albums, scrolling down an
e-mail, and rotating and pinching pictures. Cypress also
provides multi-touch capability for up to 10 fingers for
more complex applications including virtual keyboard and
gaming.
Additional information about the TrueTouch solution is available
at www.cypress.com/go/pr/TrueTouch.
"The compact size and sliding capability of the KS360
required a flexible touchscreen solution," said Ji
Hoon Jeong, Project Leader at LG." "Cypress's
TrueTouch touchscreen solution allowed us to work with the
touchscreen and LCD vendors of our choice to get the exact
look and feel we wanted."
"We are pleased to work with a leader such as LG to
bring the sleek, dynamic KS360 phone to market," said
Dhwani Vyas, vice president of PSoC CapSense and Touchscreen
Business Unit at Cypress. "With increasing demand for
a wide variety of touchscreens, we believe the flexibility
of the Cypress TrueTouch solution is ideally positioned
to enable the next generation of touchscreen products."
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